Livity & LIVE Futures

Name	Callum McGeoch
Country	United Kingdom
Website	www.livity.co.uk

Profile

Creative and Insight Director of Livity

Livity is a socially responsible youth marketing and communications agency based in Brixton, South London.
Current projects include Dubplate Drama for Channel 4, MySpace and NSPCC Childline; Spinebreakers.co.uk for Penguin Books; Rub It In sun safety campaign for Teenage Cancer Trust; youth enterprise initiatives for Make Your Mark and Red Bull.

Fundraising and Strategy Director of LIVE Futures

LIVE Futures is a not-for-profit social enterprise engaging and training young people from disadvantaged backgrounds in the creation of their own media: a magazine, website, record label and digital films.
Live Magazine delivers journalism, photography and design training to up to 600 12-21-year-olds a year and 30,000 copies are distributed free across south London 4 times a year - promoting positive messages and opportunities.
LIVE receives funding from local and central government, from the Tom ap Rhys Pryce Memorial Trust and through special projects.
These include providing tailor-made youth market research to the BBC, managing accredited creative apprenticeships for SonyBMG and the BRITS Trust, and youth co-created content for Penguin Books and a wide range of public sector organisations.

Callum is also a journalist, was formerly editor of Dazed & Confused and Another Man magazine and has written for The Times, The Independent, Rolling Stone and NME.

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