Malik Immanuel Kumar Associates & Co
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Malik Immanuel Kumar Associates & Co is a specialist British Asian marketing & communications agency founded in 1993 by social entrepreneur Sanjay Kumar and a trio of university friends studying in London. The agency was created following India's economic & financial liberalisation programme initiated by the Congress I government of PV Narishima Rao in 1991. MIKA PR offer an integrated communications programme for private companies and social & community interest organisations, based on the skills of a dedicated and experienced in-house team of professionals who have a share in the success of the agencyâ€™s work. We focus on developing successful marketing campaigns and provide strategic PR solutions for the British Asian business community. Our account managers offer a comprehensive range of multilingual consultancy services to Indian companies looking to develop European markets and EU businesses seeking joint venture partners in the emerging Indian economy. In 2008 MIKA & Co opened an associate office in Brighton, Sussex. Managed by Sanjay Kumar, the Brighton office will develop and manage the IndiaOrganix portfolio, Pilgrim Tours, and our Indian food & lifestyle marketing unit. Our founding business philosophy is to provide our clients with high quality multi-lingual business services; direct senior involvement and creative, strategic solutions. As a result, our clients see a noticeable difference in their business. MIKA PR is known within the British Asian business community & multi-faith organisations for developing eclectic Asia-focused marketing ideas that are low on logistics and cost, yet high on PR and promotional value. This entrepreneurial outlook and bottom line management style - present in all our brand managers - provides a limitless store of creative ideas that are workable, high impact, and meet the needs of specific business objectives. MIKA PR & Co is a private consultancy. Strictly no agencies. MIKA PR does not accept unsolicited manuscripts for review. Views expressed in articles are those of the contributors and not necessarily those of MIKA PR & Co,. For further information please contact either Sanjay Kumar in (Brighton) or Thomas Murphy (London).
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Local charity appoints MIKA & Co to develop youth alcohol awareness campaign in Sussex
posted on Thursday, November 15, 2007 02:34 PM
Author: Thomas Murphy
The Brighton based charity The Real Thing has appointed Sanjay Kumar MIKA to handle the communications planning activity for its alcohol awareness campaign in Brighton, Sussex.
The Real Thing provides education to young people in the outcomes of substance misuse and the consequences of dependancy. Rising anti-social behaviour and local crime is linked to the increasing ease of availability of drugs and alcohol. The Real Thing believes that education is key in raising awareness among the youth population in Sussex about the dangers of alcohol.
The primary target audience is young people in schools, colleges and universities.
Jamie Douglas, spokesperson for The Real Thing said:
"Our aim is to provide an ongoing service to young people across Brighton and East Sussex with a vision to make this a standard part of schools ciriculum across the UK."
The Real Thing campaign is due to launch in October 2008.